The Trump administration is facing serious pushback over its destruction of the U.S. Forest Service and the outdoor industry is answering the call.

People keep asking: what good does it do to get all these businesses on board? Here’s the answer. These companies aren’t just signing statements. They’re heading to Washington to lobby Congress directly. And this isn’t their first rodeo.

Last year, this same coalition of outdoor brands used their collective power to pressure Congress into removing a provision from the Senate Reconciliation Bill that would have sold off millions of acres of federal public land. They stopped it.

That’s what organized business pressure can do. This administration doesn’t speak the language of conservation or public values. They speak the language of money and business interests.
So that’s exactly the language we’re using.

When REI, Patagonia, Columbia, and dozens of other major brands walk into Congressional offices (representing 72,000 employees and over $20 billion in revenue) that lands differently. That’s power this administration actually has to reckon with. Our forests aren’t just beautiful. They’re worth fighting for, in whatever language gets through.

#SaveOurForests #SaveUSFS


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